While walking the halls of the Milan furniture fair, Robert and I discovered a huge array of beautiful product – but we also realized that scale was everything. It really was impressive seeing the size of the "booths" (if you can call them that) of some the big brands. Above are just a few pictures that I took and the one that really made the biggest impact (with a great sense of playfulness) was Kartell. Kartell's space was massive with various built-up structures and signage that paid reference to advertising from a bygone era. Of course the graphic designer in me was thrilled to see the dimensional typography all creatively assembled – very cool!
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